Single Sign-On (SSO) is an authentication process that allows your users to access multiple online applications – both third-party and internally-provided – with just a single set of login credentials. As your online offerings grow, your SSO system will continue to support your business by allowing users quick and easy access to your services at all times.
Convenience
Users only need to remember a single set of ID and password to access all services.
Speed
Users don’t have to go through multiple registration and verification processes.
Security
Users have peace of mind knowing that their data are stored in a secure environment.
Increased Conversions
Users are more likely to use your services when they can sign up easily and securely.
Less Back-end Work
SSO means that you don’t have to develop and implement a new registration flow each time.
Reduced Risk
Apart from reduced hack risks, you won’t have to worry about storing sensitive data or data leaks.
Establish centralised management of applications, user IDs and passwords for the entire enterprise.
Users can self-manage accounts; reducing operational costs on password resets and improving efficiency.
Enhanced security through multiple layers of authentication by trusted providers.
Leverage platforms such as Facebook or Google so users can be authenticated via their social accounts.
Multiple Accounts, One Login
By centralising your authentication system and shared account data, the process authenticates the user for all the applications they have been given rights to, and eliminates further prompts when they switch applications during a particular session.
Single Sign-On Architecture
While the initial authentication of a user occurs between the client browser and the single sign-on authentication server, authentication between other parties are done via a temporary authentication token. This minimises exposure of user credentials and ensures that information is only released to authenticated parties.
To Provision & Scale Quickly
A prominent Malaysian satellite pay TV provider employed SSO so users can sign in to its new custom payment gateway using existing user accounts.
A leading telco with millions of subscribers leveraged SSO to allow its users access to multiple third-party services such as ringback tones, music streaming, and more.
A top 4G Internet provider enabled SSO in their self-care portal to allow users to view and manage relevant account and plan details without fuss.
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